Legal

Privacy Policy

Last Updated: July 2026

Summary: We collect only the information you choose to provide. We do not sell your personal information. We use it only to respond to your inquiries and operate this website.

Overview

This Privacy Policy describes how Retail Intelligence ("Retail Intelligence," "we," "our," or "us") collects, uses, and handles personal information in connection with the website located at corporate.esm-omni.com and any associated pages or subdomains (collectively, the "Site").

By accessing or using the Site, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with its terms, please discontinue use of the Site.

Retail Intelligence is a retail growth advisory firm headquartered in Bentonville, Arkansas, USA. Our services are directed at business-to-business ("B2B") clients, and this Site is intended for business professionals, brand partners, and potential clients.

Information We Collect

Information You Provide Directly

We collect personal information that you voluntarily provide when you:

  • Submit our contact or inquiry form
  • Request an Amazon or Walmart audit
  • Subscribe to communications or updates
  • Email us directly
  • Schedule a strategy call or consultation

The types of information collected may include: first and last name, business email address, company name, job title, phone number, annual revenue range, and any details you choose to include in a message field.

Information Collected Automatically

When you visit the Site, certain technical information may be collected automatically through standard web server logs and analytics technologies, including:

  • IP address and approximate geographic location (country or region)
  • Browser type and version
  • Operating system
  • Pages visited and time spent on each page
  • Referring URL (the page that linked you to ours)
  • Date and time of visit

This information is used in aggregate to understand how our Site is used and to improve the experience. It is not used to identify individual visitors without additional information.

Information We Do Not Collect

We do not collect payment card numbers, bank account information, Social Security numbers, or other sensitive financial or government-issued identification on this Site.

How We Use Information

We use the information we collect for the following purposes:

PurposeLegal Basis
Responding to your inquiry or requestContractual necessity / Legitimate interest
Scheduling and conducting strategy calls or auditsContractual necessity
Sending you information about services you requestedConsent / Legitimate interest
Operating, maintaining, and improving the SiteLegitimate interest
Complying with legal obligationsLegal obligation
Preventing fraud or unauthorized accessLegitimate interest / Legal obligation

We do not use your personal information for automated decision-making or profiling that produces legal or similarly significant effects.

Email & Text Message Consent (Opt-In Communications)

We communicate with you by email and/or SMS text message only with your express opt-in consent, provided by checking the corresponding consent box on our contact form or by otherwise providing written consent. All communications are direct, one-to-one business correspondence about your inquiry and services you request — we do not operate marketing mailing lists, and we never sell your contact information.

Text Messaging (SMS) Program

By opting in to text messages from Retail Intelligence, you agree to receive SMS messages at the phone number you provide, regarding your inquiry, scheduling, and services you have requested. The following terms apply:

  • Consent: You opt in by checking the SMS consent box on our contact form. Consent to receive text messages is not a condition of purchasing any goods or services.
  • Message frequency: varies based on your inquiry and engagement.
  • Fees: Message and data rates may apply according to your mobile carrier plan.
  • Opt out: Reply STOP to any message to cancel at any time. After opting out you will receive one final message confirming your removal.
  • Help: Reply HELP to any message, or email support@esm-omni.com for assistance.
  • No third-party sharing: Your mobile phone number, SMS opt-in status, and SMS consent data will not be shared with or sold to third parties or affiliates for marketing or promotional purposes under any circumstances. Text messaging originator opt-in data and consent are not shared with any third parties, except for service providers acting on our behalf solely to deliver the messages you consented to receive.
  • Carriers: Mobile carriers are not liable for delayed or undelivered messages.

Email Communications

By opting in to email, you agree to receive email from Retail Intelligence regarding your inquiry, scheduling, proposals, and services you have requested. We do not add you to newsletters or bulk mailing lists, and we do not share or sell your email address to third parties for their marketing purposes. You may opt out at any time by replying to any email, or by emailing support@esm-omni.com with the subject "Unsubscribe." We will process opt-out requests promptly, and in all cases within 10 business days.

Revoking Consent

You may revoke email or SMS consent at any time using the methods above. Revoking consent will not affect communications that are required to complete a service you have already engaged us to perform, or that we are legally required to send.

Sharing & Disclosure

We do not sell, rent, or trade your personal information. We share information only in the following limited circumstances:

Service Providers

We may share information with trusted third-party service providers who assist us in operating the Site or conducting our business — for example, email delivery providers, scheduling tools, and website analytics services. These providers are permitted to use your information only as necessary to perform services on our behalf and are contractually required to maintain its confidentiality.

Legal Requirements

We may disclose information if we believe in good faith that such disclosure is required by applicable law, regulation, court order, or government request, or to protect the rights, property, or safety of Elite, our clients, or the public.

Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, personal information we hold may be transferred to the successor entity, subject to the same privacy protections described in this policy.

With Your Consent

We may share your information for any other purpose with your explicit prior consent.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Specifically:

  • Contact form submissions: retained for up to 3 years for relationship management purposes, then deleted or anonymized
  • Active client records: retained for the duration of the engagement and up to 7 years thereafter for legal and accounting purposes
  • Website analytics data: retained in aggregate, anonymized form indefinitely; identifiable log data retained for up to 12 months

When information is no longer needed, we delete or anonymize it using commercially reasonable methods.

Security

We implement administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include encrypted communications (HTTPS/TLS), access controls, and regular security reviews.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security. If you believe your information has been compromised, please contact us immediately at support@esm-omni.com.

Cookies & Tracking Technologies

This Site may use cookies and similar technologies (such as pixel tags and local storage) to improve functionality and analyze usage. Cookies are small data files stored on your device.

Types of Cookies Used

  • Strictly Necessary: Required for the Site to function. Cannot be disabled.
  • Analytics: Help us understand how visitors interact with the Site. Data is collected in aggregate and anonymized where possible.
  • Preference: Remember choices you make (such as language or display preferences).

We do not use cookies for targeted advertising or cross-site behavioral tracking. Most web browsers allow you to control cookies through their settings. Disabling cookies may affect the functionality of certain features of this Site.

Your Rights

Depending on your location, you may have certain rights with respect to your personal information, including:

  • Access: Request a copy of the personal information we hold about you.
  • Correction: Request correction of inaccurate or incomplete information.
  • Deletion: Request deletion of your personal information, subject to legal retention requirements.
  • Objection: Object to certain uses of your information, including direct marketing.
  • Restriction: Request that we restrict processing of your information in certain circumstances.
  • Portability: Request a structured, machine-readable copy of information you provided to us.
  • Withdraw Consent: Where processing is based on consent, withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us at support@esm-omni.com with the subject line "Privacy Request." We will respond within 30 days. We may need to verify your identity before processing your request.

If you are a resident of California, you may have additional rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know, delete, and opt out of the sale of personal information. We do not sell personal information. For CCPA requests, please contact us at the address above.

Children's Privacy

This Site is not directed to individuals under the age of 16, and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information promptly. If you believe we have inadvertently collected such information, please contact us.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically.

Your continued use of the Site after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

Retail Intelligence
Bentonville, Arkansas, USA
Email: support@esm-omni.com
Website: corporate.esm-omni.com

We take all privacy inquiries seriously and will respond within 30 business days.